Rabid Fox Brand Redesign

My Role: Brand Design, Visual Identity Design, Logo Design, Menus and Signage

A small pub has a notoriously outdated logo. They cater mostly to locals—students, low- to middle-income families—but don’t properly market themselves to their full potential. This updated identity system—including logo, menu, and web design—showcase their iconic fox while remaining friendly and quirky.

*Conceptual Design